Sunny Isles Beach, Surfside, and Miami Beach form the oceanfront edge of Miami's new-construction market: the corridor where towers sit on the sand and the buyer pool is genuinely global. This guide covers the branded towers rising along that coast, what distinguishes the three markets, and why international luxury buyers keep choosing them.
The branded-residence coast
Greater Miami is the densest U.S. market for branded residences, and the beach towns are its center (REHUB Miami, verified November 2026). Sunny Isles is the corridor where branding became the product: the delivered generation includes Porsche Design Tower, Residences by Armani/Casa, and the Ritz-Carlton and Turnberry towers, and the pipeline keeps adding names.
Bentley Residences, the world's first Bentley-branded tower, is rising now: a roughly 62-story Sieger Suarez design with about 216 residences and the brand's signature in-residence car elevators (Florida YIMBY, verified November 2026). Beside it, The St. Regis Residences Sunny Isles Beach, from Fortune International Group and Château Group, is adding two 62-story towers of roughly 320 oceanfront residences with delivery targeted around late 2028 (REHUB Miami, verified November 2026).
Surfside and Miami Beach: the boutique tier
Surfside holds the smallest and most discreet product in the county: the FENDI Château Residences and the Four Seasons at The Surf Club anchor a market where scale is measured in dozens of residences rather than hundreds (REHUB Miami, verified November 2026).
Miami Beach's newest wave leans boutique and ultraluxe: Casa Cipriani Miami Beach, 19 stories and 23 residences on Mid-Beach with delivery expected in 2028, and Aman Residences Miami Beach, both aimed at the trophy tier (OFTMW, verified November 2026; newdev.miami, verified November 2026).
What draws international luxury buyers
The draws are legal, financial, and lifestyle. Florida places no restrictions on foreign nationals purchasing condominiums, the residence is a dollar-denominated hard asset in a global city, and the state's absence of a personal income tax reinforces the value story for international owners (Million Luxury, verified November 2026). Branded product adds a measurable premium over comparable non-branded residences, per Savills' global brand premium research as reported in the branded-residence guides (REHUB Miami, verified November 2026).
For many owners the decisive factor is operational: controlled access, vetted staff, and a service culture that keeps the building, and therefore the asset, running at its best year after year.
Choosing between the three markets
Sunny Isles is the branded-tower corridor: the densest collection of name-brand product in the country on a compact strip of beach. Surfside is the neighborhood option: boutique scale, fewer units, and a quieter pace. Miami Beach is the full-city option: the widest breadth of buildings, lifestyle, and resale depth.
The pre-construction playbook is the same across all three: deposits, timelines, and developer track records. Start with our new construction guide, compare established oceanfront product on the luxury homes page, and for the top-floor tier, read the penthouse buyer's guide. Availability shifts monthly, so book a consultation for current information on any specific tower, and contact for current information where pricing is concerned.
For a building-by-building tracker of the beachfront pipeline, our sister resource at floridasellinghomes.com/new-construction/ keeps the same projects updated.
Written by Kelby Contreras, Florida Luxury Real Estate.
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